IN TIMES OF CORONAVIRUS LOCKDOWN, AMAZON PRIME VIDEO OPENS UP ITS ENTIRE KIDS' AND FAMILY CONTENT AS FREE TO VIEW

The devastating Coronavirus pandemic is showing the hitherto unseen softer, kinder and altruistic side of corporate giants like Netflix, Disney and Amazon Prime Video. In a truly heartening move, Amazon Prime Video has opened up its entire library of children's and family content as free to view.

The tech giant has removed the paywall for its original and acquired children's series on its Prime Video platform, thereby allowing everyone to watch all of its exclusive family and kids' shows without the need of paid subscription.

Amazon Prime Video has a considerable repertoire of original kids-centric shows such as Pete the Cat, Just Add Magic, Costume Quest, Peg + Cat, If You Give a Mouse a Cookie, along with acquired shows such as Daniel Tiger's Neighborhood, Dinosaur Train, Odd Squad and Arthur. All of the above, and more, will be now available to stream free for viewers. 

Not only this, even IMDb, which is owned by Amazon, has made available a number of family movies for free viewing, such as Shrek and Stuart Little. All viewers have to do to watch these free to view movies is sign in with their Amazon account, Prime or non-Prime. 

The move will certainly be a saviour for the millions of children stuck at home due to the Coronavirus pandemic, with nothing much to do to while away their time. It is also some much-needed relief for harried parents in these trying times. 

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